A client was asked by his CEO to make his presentations to the company’s Board of Directors more strategic. The client, a charming, personable guy, tended to fill his slides with evidence of all the work his department was doing.… Read More »Make it more strategic
You must know what TED Talks are. If you do, skip the rest of this paragraph. If you don’t, please go to www.ted.com and click on any one of the videos that you see. Or go to one of my… Read More »Tips from TED: 10 Commandments of Public Speaking
Define a problem that your audience faces. Then solve it. The human mind tends to fixate on problems: rubber-necking is a case in point. Presentations about problems have both emotional and intellectual appeal. The problem, well-defined, elicits our feelings; the… Read More »10 Commandments of Great Business Presenters
I recently spoke at an industry event on the subject of differentiating your message. I was invited to speak by someone who knows my work as a communication coach who told me that there would be a variety of people… Read More »Know your audience
I’m on my way to the office from the gym, feeling hungry and wondering what I can have for breakfast that won’t take too much time, when I pass the Hunger Construction Baked Potato Food Truck. Two guys in the… Read More »Manna falls
Sophisticated presenters introduce the next PowerPoint slide before they leave the current one. They do this to orient the audience to what is coming next. For instance, they might say at the end of their budget slide, “So our marketing… Read More »PowerPoint Slides: A good technique