America’s favorite highway oasis, South of the Border, is an emporium just inside the northern border of South Carolina on Route 301/501. For 200 miles in either direction, drivers are treated to billboards featuring Pedro in a serape and a… Read More »No goofing around with PowerPoint
Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence comes out today. Its author is Lisa Cron. I have only read the Contents section and a few pages of the introduction,… Read More »Telling your story: Tips for success
Albums on which all songs sound more or less the same are boring. Speaking voices that lack variety in pitch, volume, and rhythm are boring. Watching grass grow and paint dry is boring. And so is listening to a business… Read More »Effective communicating: Not just the facts
There are some circumstances in which we can tell an audience what to do, some where we must sell them (or convince) them to do something, and then there are those times when we do not have the authority (or… Read More »Presentation Skills: Tell, Sell, Solve
Whenever you give yourself a compliment in front of an audience, you run the risk of being seen in a negative light. For instance, telling stories about how you won a big piece of business by being a super salesman may… Read More »Good speakers don’t boast
It is telling that the greatest presidential speech in American history begins with a sentence that summarizes 87 years of our national story. It is a sentence above the fray, in fact 30,000 feet above the fray. It describes, from… Read More »Public Speaking: Two sentences at Gettysburg