Guess what your audience is most interested in? That’s right, their problems and how to fix them. This is old news to anyone who has studied the arts of rhetoric, persuasion, and of course advertising. If you can define the… Read More »Presentation skill: Problem definition
I have recently encountered several people who have been rushed into the emergency room of voice and speech training because their vocal presence is not in optimal health. A CEO of a very successful company has a strong, expressive voice,… Read More »Killer voice and speech problems
In Norman Mailer’s monumental novel The Naked and the Dead, a character named General Cummings gives to his troops a short talk that is an interesting example of leadership communication. The General addresses his troops during a storm on an… Read More »Leadership Communication
I am usually allergic to buzzwords. When storytelling became a popular metaphor for public speaking, influence, and persuasion I began to feel a little grumpy. But I have been released temporarily from my distemper by an article in the New… Read More »Public Speaking: The story about Obama’s lack of storytelling
Ninety percent of emotional communication is nonverbal. Gestures are an unconscious language that we use to express not only our feelings but to generate them as well. By making a gesture, we help produce an internal state. Amy Cuddy, a… Read More »Gesture is one of the languages of high-stakes presenting
I recently came across Lillipip, a company that creates animated videos about your product, service, or concept. Check them out. They have a simple storyboarding template of four blank squares. In the first, you draw or paste a picture of… Read More »Storyboarding your presentation