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Why presenting is such an important skill

Presenting is such an important skill.

The Uniform Code of Military Justice says that any officer who sends a soldier into battle without a weapon can be court-martialed.

Well, if there were a code of justice in the business world, it might say this. Any one of us who goes into our careers without first arming or equipping ourselves to be good presenters will suffer consequences.

Why? Because our careers depend on how we speak, how we write, and how we think–in that order.

However, don’t forget that nobody knows what you think until you speak or write. Moreover, these days people don’t read– they skim, they scan, and they surf.

They wait for the meeting. Or, they wait for the presentation. In other words, they wait for somebody to come into the room, make the points, and make the arguments come alive.

Another thing to keep in mind is that business is not a writing culture. Business is a verbal culture,  and you don’t get rewarded in business for your brilliant writing. You get rewarded and promoted because you can sell yourself and your ideas.

That’s precisely why I believe presenting is such an important skill.

Good public speaking gives you that ability to sell yourself and your ideas.

How can we help?

If you need help with a presentation or speech, or if your team needs to get better at being understood, remembered, and believed, give us a call or drop us an email. At Sims Wyeth & Co., we provide workshops and coaching to help our clients with focus, message development, and presence. We have experience with many different industries, but we specialize in supporting scientific and technical presenters, financial firms, and other service industries. Don’t forget–if you find this video helpful, please be sure to share it on Facebook, LinkedIn, or Twitter.